How can hotel managers make use of the new technologies in order to be more competitive in the market?

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As the experience is the basis of the tourism and hospitality industry, the creation of unique and personalised experiences is vital in order to make the stay of the client an unforgettable and one of a kind experience.

Technologies and their constant development have a great role to play in this context, because this is the fastest way to transmit information and the settings can be easily personalised; and this is surely the solution to add value to the offer and use it as a new asset for the tourism industry and especially in the section of hospitality.

Link to the Case Study:
How can hotel managers make use of the new technologies in order to be more competitive in the market

Author: Cléa Frei

Sources:

Brymer, R. A., & Singh, A. (2004). The International Hotel Industry in the New Millenium. Dans Hospitality Review (pp. Vol. 22: Iss. 2, Article 9).

Law, R., Leung, D., Au, N., & Lee, H. “. (2012). Progress and Development of Information Technology in the Hospitality Industry: Evidence from Cornell Hospitality Quarterly. Dans Cornell Hospitality Quarterly. SAGE.

Neuhofer, B., Buhalis, D., & Ladkin, A. (2013). High Tech for High Touch Expreriences: A Case Study from the Hospitality Industry. Dans Information and Communication Technologies in Tourism (pp. 290-301). Bournemouth, UK: Springer.

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