The influence of lodging on a destinationThe lodging has a big influence on a destination. 80 to 90% of the whole accommodation in a destination are second homes. Unfortunately, many of them are cold beds (beds, which are not often occupied).
The new law about “Stop second homes” passed in March 2012, which reduces the chances of a destination to become overcrowded, it works against many cold beds, fewer holiday homes in general and prodects the areas natural environment.
It also gives new opportunities for hotels and other accommodations to increase their revenue, because less people will say in their second homes.
PowerPoint Presentation: The influence of lodging on a destination
By Sally O’Brien, Martina Wiederkehr, Ramona Sigg
Sources: UBS outlook brochure