Routehappy is a website where “tips & tricks” are shared and discovered between flyers and the crew: ratings, tips, details & photos about the passengers flight & airport experiences are reviewed on the website.

They are able to do it by measuring the happiness rating from each passenger from each flight. For this they use criteria as better planes, seats (comfort), WIFI, etc.

They know that not all flights are the same so they decided to rate them in a new and exciting way. The aim of Routehappy is to evaluate all the data to create « Flight-specific Flyer Ratings ».

Their mission: « Help you fly better ».

TIA presentation

Authors: Sally O’Brien & Maud Petigas 702_e


Instagram and the Tourism Industry


Since its launch in 2010, Instagram has become very popular, with over 150 million users and 50 million pictures uploaded each day. Its rapid growth proves its potential in terms of promoting destinations. Therefore, tourism businesses are now taking a great interest in the platform. Many DMOs, Hotel chains and Airlines are now integrating this medium in their marketing strategy. They see it as a new way of communicating with consumers. Indeed, organizations can use this application in order to develop their brand image or strengthen their customer relationships. Consumers themselves can also use the platform to get inspiration and ideas when planning their journey. To sum up, social medias such as Instagram or Facebook are definitely part of what we call “Marketing 2.0” and tourism organizations have to know how to use them if they want to keep their place on the market.

Presentation :
Instagram PP – TIA

Sources :

Authors :
Stéphane Medakovic
Julien Michellod

Cancun Underwater Museum

Musée Cancun

Le Cancun Underwater Museum est un musée sous-marin composé de 500 statues représentant une population mexicaine. Vous pourrez le visiter soit à l’aide d’un masque et tuba soit en plongée sous-marine. Un des objectifs de ce musée est de faire découvrir d’autres endroits aux plongeurs et touristes qui viennent se baigner afin de préserver les barrières de coraux qui sont endommagées par les tempêtes de ces derniers temps ainsi que par le passage de l’Homme.

Cancun Underwater Museum

Sources :
Article via :

Autres sites internet :

Image :

Auteurs: Anaïs Fatio, Michaël Spaethe, Benjamin Pawellek, Sabrina Vuillemenot et Maude Dubrit

Running Tours

Running Tours

Le Running Tours est un nouveau concept touristique qui consiste à visiter un lieu en courant. Il y a plusieurs noms pour définir cette nouvelle tendance tels que Running Sightseeing, Sight Running ou encore Running Tours. Un guide joggeur accompagne les touristes en leur expliquant durant la course les points touristiques importants comme les monuments, les faits, l’histoire de la ville avec les sites historiques mais également en partageant certaines anecdotes avec les participants. Durant le tour, les coureurs peuvent s’arrêter pour recevoir des informations mais aussi pour prendre des photos. Cette innovation se pratique et se développe principalement dans les grandes métropoles du monde. Elle est connue déjà depuis 2009.

Anaïs Fatio, Benjamin Pawellek, Sabrina Vuillemenot, Maude Dubrit 701_d



Incoming_Running Tours

Lien vidéo “Running Tour Nyon” :



Hotels in Bhutan: Star Upgradation

Since 2010, it is an obligation for all one and two stars hotels in Bhutan to upgrade to three-star hotels and that before the end of 2012. If they fail to do so, they will see themselves be de-listed as a standard tourist hotel.

This is because Bhutan wants to improve its hotels standards, promote itself as a destination and attract more high-end tourists. Its target is to attract 100’000 tourists by 2012, knowing that in 2010 around 24’000 tourists stayed in Bhutan.

Today, three months to the deadline, still 54 two-star and 19 one-star hotels need to upgrade to three-star. This raises numerous issues: the banks refuse to give loans, labour force is missing and it is not possible to close the hotels during the upgrading renovations.

One might also ask itself what negative consequences this policy could have on less wealthy tourists, such as Indians, who might turn their back to Bhutan if this latter become too exclusive.

Authors: Gabrielle Pasche and Elodie Oulevey

Powerpoint presentation: TIA – Bhutan